Herbert Eaton, 3rd Baron Cheylesmore

Major-General Herbert Francis Eaton, 3rd Baron Cheylesmore KCMG, KCVO (25 January 1848 – 29 July 1925) was a British Army officer, sportsman, and peer. He was Chairman of London County Council, chairman of the National Rifle Association and presided over courts martial during the First World War.

Eaton was the son of Henry Eaton, 1st Baron Cheylesmore and his wife Charlotte Gorham Harman. His father made money in the silk trade helped to manage Insurance Companies and was MP for Coventry. Eaton was educated at Eton in Mr. Warre’s house. He was nicknamed “Cheeky Eaton” and rowed bow in the winning Eton House four crew in 1866. He also shot for Eton in the Ashburton Shield in 1866.

At the age of twenty Eaton joined the Grenadier Guards, and went to Dublin, where he was given the nickname "Brown" by his brother officers. He rowed for the 1st Battalion Grenadier Guards in the 1877 Grand Challenge Cup at Henley Royal Regatta. His father became Baron Cheylesmore of Cheylesmore, in the city of Coventry, co. Warwick in 1887 and had to give up his parliamentary seat. In the ensuing by-election Eaton stood for the seat but failed to be elected by 16 votes. He first appeared in Vanity Fair in 1891 as commander of the 2nd Battalion, Grenadier Guards, which he had “just brought back from a well-deserved, if enforced, holiday in Bermuda. As some curious punishment, the entire battalion had been sent to there for a year following 'an act of insubordination.'” While there in 1891, he met Elizabeth Richardson French, daughter of Francis Ormond French of New York, and married her back in London on 14 July 1892. Vanity Fair said of him in 1891

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