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Herbert Allingham

Herbert John Allingham
Herbert John Allingham.jpg
Born 1867
Kennington, South London, England, UK
Died 1936
UK
Occupation Writer
Genre Pulp fiction

Herbert John Allingham (1867–1936) was an English editor, serial pulp fiction writer and father of crime novelist Margery Allingham.

Herbert Allingham was born in Kennington, South London in 1867, the second of eight sons of James William Allingham (then a printer) and his wife, Louisa. When aged 15 he went to University of Cambridge as a non-collegiate student, graduating as BA in 1889.

In 1874, Allingham's grandfather died. His father used the legacy to found The Christian Globe, a non-denominational penny weekly mainly funded by patent medicine advertising. Allingham edited The Christian Globe for his father. In 1889 he became editor of The London Journal. Later he left journalism to become a freelance pulp fiction writer for both children and adults.

In 1886, Allingham's uncle, John Allingham (better known as Ralph Rollington), launched the The New Boys' Paper penny weekly, in which Herbert published "Barrington's Fag", a "true tale of school life", initially under the pen name Herbert St Clair. In 1889, Herbert Allingham was named editor of The London Journal, publishing his own story "A Devil of a Woman" in 1893.

In 1906, Herbert Allingham was recognised by The Amalgamated Press and began writing stories for Puck, The Jester, Comic Cuts, Chips and The Butterfly. By 1909, readers' enjoyment of Allingham's contrasting serials "Plucky Polly Perkins" and "Driven from Home" sent The Butterfly's sales figures soaring. This allowed him to resign from The London Journal (which ceased publication soon afterwards) and move his family out of London to The Old Rectory in Layer Breton. From this time until the mid years of WW1 he was hugely productive. His regular editor was F.C. Cordwell, a major influence in the development of British comic papers. Whenever Cordwell established a new title, he used Allingham (anonymously) as the lead writer and main attraction. Readers could enjoy Allingham's fiction on at least four days of every week.

In 1916, Cordwell joined up, paper was rationed and casualties reduced readership of the comics. Allingham found work at Woman's Weekly often under pseudonyms. In 1918, financial hardship forced Allingham to lease thirteen of his most successful titles which were then anonymously syndicated across D. C. Thomson & Co. Ltd regional papers. In 1919, Cordwell returned to the Amalgamated Press and founded a new comic with Allingham once again as lead author. In 1920 many of his stories were reprinted in film-themed magazines. In 1926 The Amalgamated Press was sold, Allingham's rates of pay were slashed and his work on the comics dried up as tastes changed.


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