Henry C. Rogers

Henry C. Rogers was an American publicist in the entertainment industry. He worked with notable actors and singers, such as Rita Hayworth, Joan Crawford, Frank Sinatra, Shirley MacLaine, Dean Martin, Audrey Hepburn, Paul Newman, Steve McQueen, Paul McCartney, and many others. Rogers wrote four books, titled Walking the Tightrope: the private confessions of a public relations man, Rogers' Rules for Success, The One-Hat Solution: Rogers' Strategy for Creative Middle Management, and Rogers' Rules for Businesswomen: How to Start a Career and Move Up the Ladder.

Henry Rogers was born in Irvington, N.J., where his father operated a dry goods store. Rogers was destined to take over his father's dry goods store in New Jersey. He attended the Wharton School of Finance and Commerce at the University of Pennsylvania, but when his father's store began to fail during the Depression, he had to drop out of school two and a half years into his program. It was January 1934 that he left Penn and enrolled in classes at New York University School of Commerce. Rogers worked 5 days a week at the store, and took classes in the evening. The summer of 1934 his family went bankrupt. On October 1, 1934, they left for Los Angeles, California to join his older sister who had moved with her lawyer husband two years before.

He was married to Rosalind Rogers in 1937, and they had one son, Ron, and one daughter, Marcia Ross. Rogers died on April 28, 1995, due to a combination of longstanding heart and kidney problems. At that point, he had worked in the public relations business for 50 years.

In promoting the arts, Rogers served as chairman of the Center Theatre Group and was a board member of the Performing Arts Council of the Los Angeles County Music Center, the Los Angeles County Museum of Art and the American Council for the Arts. He was a vice chairman of the American Film Institute and chairman of an advisory committee to the U.S. Information Agency. He also served on the board of the Los Angeles Area Chamber of Commerce.

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