Gran Cuñado

Gran Cuñado (in Spanish, "Big Brother-in-law") was a segment of the TV program from Argentina Showmatch, hosted by Marcelo Tinelli. It had 19 participants, began broadcasting on 11 May 2009 with a 31.9 rating and a peak of 46 points. The program consisted of a series of comedians characterized as Argentina's most prominent politicians, including parodies of various clichés. With those imitators they made a parody of the reality show Big Brother, especially the stay of participants in a "house" where he pretended to live, and a regular nomination process through which one participant was eliminated at a time. The triumph belonged to the imitation of Francisco de Narváez, by Roberto Peña.

The program was broadcast for much of the electoral campaign for the legislative elections in Argentina in 2009 and given its huge success several media suggested that it influenced to some degree its development. Several of the parodied political made statements on the program, and some even visited it in person.

The imitations of politicians were made by various comedians of the program, disguised in ways that grotesquely mimicked the look of major Argentine politicians of the time. The scripts were written by cartoonist Cristian Dzwonik, known as "Nik". Their dialogues and behaviors were based on clichés made from well-known events or quotes of them. For example, the imitation of former president Néstor Kirchner frequently used the phrase "¿Qué te pasa Clarín, estás nervioso?!" ("What's wrong Clarin, you're nervous?!"), reflecting the conflict between the Argentine government and Grupo Clarín. The specific phrase was used several times by Kirchner during a ceremony in the town of Tres de Febrero, shortly after his defeat in the elections at Catamarca. Another example, one of the first commercials by Francisco de Narváez used the slogan "votame, votate" ("Vote me, vote yourself") which prompted his imitator to use other verbs in verbal forms like, or even the phrase "Alica, Alicate" that sounds similar in Spanish.

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