Globescan
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| Private/Independent | |
| Industry | Public Opinion Research |
| Founded | 1987 |
| Headquarters | London; San Francisco; Toronto |
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Key people
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Doug Miller, Chairman, Chris Coulter, co-CEO, Christophe Guibeleguiet, co-CEO |
| Website | http://www.globescan.com/ |
GlobeScan is a public opinion research consultancy that does reputation, brand, sustainability, engagement, and trends research. GlobeScan's evidence-based approach generally relies on polling amongst the general public and targeted stakeholders according to the scope of their clients project. Since July 2004, GlobeScan has been a signatory to the United Nations Global Compact and is certified to the ISO 9001:2008 standard. GlobeScan adheres to the professional opinion research standards of ESOMAR in all its research assignments. GlobeScan has offices in London, San Francisco, and Toronto, and a network of research partners spanning more than 70 countries.
According to the firm's Chairman and CEO, Doug Miller, its methodology is based on the principles in James Surowiecki's 2004 book The Wisdom of Crowds. Specializing in custom and syndicated research for global companies, NGOs, and other multilateral institutions, the company has been providing strategic research and counsel to clients around the world since 1987. Its research has been mentioned by numerous media agencies such as Christian Science Monitor,Financial Times,BBC,The Economist,GreenBiz, and The Independent
GlobeScan provides evidence-led counsel to a wide range of organizations seeking to understand and engage with their varied stakeholders, and to adopt or refine strategies on brand, reputation, and sustainability. While much of their work is proprietary, GlobeScan's website shares case studies of work they conducted for a variety of organizations, including SABMiller, ADB, Rio Tinto, National Geographic Society, BSR, PepsiCo, IDRC, BBC World Service, and Amnesty International.
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