Gilbert Seldes

Gilbert Vivian Seldes (/ˈsɛldiz/; January 3, 1893 – September 29, 1970) was an American writer and cultural critic. Seldes served as the editor and drama critic of the seminal modernist magazine The Dial and hosted the NBC television program The Subject is Jazz (1958). He also wrote for other magazines and newspapers like Vanity Fair and the Saturday Evening Post. He was most interested in American popular culture and cultural history. He wrote and adapted for Broadway, including Lysistrata and A Midsummer Night's Dream in the 1930s. Later, he made films, wrote radio scripts and became the first director of television for CBS News and the founding Dean of the Annenberg School for Communication at the University of Pennsylvania.

He spent his career analyzing popular culture in America, advocating cultural democracy, and subsequently, calling for public criticism of the media. Near the end of his life, he quipped, 'I've been carrying on a lover's quarrel with the popular arts for years ... It's been fun. Nothing like them'.

Gilbert Seldes was born on January 3, 1893, in Alliance, New Jersey, and attended a small elementary school in the 300-home farm community. Both Gilbert's parents were Russian Jewish immigrants, and his mother, Anna Saphro, died in 1896 when he and his older brother, famed war correspondent and journalist George Seldes, were still young. Gilbert's father, George Sergius Seldes, a strongly opinionated and radically philosophical man, impacted every aspect of his young sons' lives. The elder George pushed his sons to "read books that you will reread—and that you will never outgrow," and refused to force religion upon children who were "too young to understand it," instilling a free-thinking attitude within his sons.

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