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Gelert (company)

Gelert Ltd.
Industry Camping and leisure
Founded June 13, 1975 (1975-06-13)
Headquarters Martland Park, Wigan
Area served
Worldwide
Products Camping, walking, and mountaineering equipment
Number of employees
40
Website www.gelert.com

Gelert is a British camping and outdoor clothing importer founded in Gwynedd, North Wales. Since 2013, it has been owned by Sports Direct International.

The company is named after the dog Gelert of Prince Llywelyn the Great, who was Prince of Gwynedd. It started in Bryncir in Gwynedd in 1970. In 2003 it announced plans for a £4.5 million expansion to its Porthmadog base, which opened in 2004. It has the exclusive licence to the QuickPitch tent designed by Bournemouth University graduate Franziska Conrad.

In 2012 the company closed its Porthmadog headquarters, which it relocated to its Widnes site. In June 2013 the company went into administration and was taken over by Sports Direct International PLC.

The products it sells are:


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