Fresh Out the Oven
| "Fresh Out the Oven" | |
|---|---|
| Promotional single by Jennifer Lopez as Lola featuring Pitbull | |
| Released | October 7, 2009 |
| Genre | Electro-R&B |
| Length | 3:35 |
| Label | Epic |
| Writer(s) |
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| Producer(s) | The Neptunes |
"Fresh Out the Oven" is a song recorded by American entertainer Jennifer Lopez as Lola, featuring American rapper Pitbull. The mid-tempo electro-R&B song was written by Amanda Ghost, Lopez, Pitbull and Pharrell Williams, while production was handled by The Neptunes. Ghost brought the song to Lopez, who although loved it, didn't think it matched the sound of the music she had been recording at the time. Lopez eventually decided to record the song and release it as a promotional single in anticipation of her seventh studio album Love? (2011). The song premiered online on October 7, 2009 and was promoted to clubs in the United States by Epic Records.
An accompanying music video for "Fresh Out the Oven" was directed by Jonas Akerlund, which features the use of repetitious images for a hypnotic effect and avoids showing any of the actors' faces until the final act. "Fresh Out the Oven" received generally positive acclaim from music critics. The song managed to reach number one on the U.S. Dance Club Chart.
Following the commercial and critical failure of her sixth studio album Brave (2007)—and while pregnant with twins Max and Emme—Lopez began working on new music for a future project in 2008. The project was kept under wraps until February 2009 when a new song from the recording sessions titled "Hooked on You" leaked online. Lopez addressed the leak on her official website in May 2009, stating that "I'm always excited about my music and this ["Hooked on You"] is one of a few tracks I'm currently working on. I'm flattered by everyone's interest in the track and really excited for you to hear the real thing..." Following the leak of "Hooked on You", "One Love" and "What Is Love?" (later re-titled "(What Is) Love?") were subsequently leaked online in May. The leaked songs were, at the time, meant to appear on a greatest hits album; that later turned into a studio album. In June 2009, Lopez told MTV's Larry Carol that the songs hinted at the musical direction of her then-upcoming seventh studio album. She also stated that she was keen to finish the album and several singles, with a potential release date for the end of 2009.
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