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Flavour (Iyanya song)

"Flavor"
The singer of the song appears on the cover alongside paint drops and geometric shapes, in addition to the song's title and respective artist.
Single by Iyanya
from the album Desire
Released 10 November 2012
Format Digital download
Recorded 2012
Genre
Length 4:18
Label Made Men Music Group
Writer(s) Iyanya Mbuk
Producer(s) D'Tunes
Iyanya chronology
"Ur Waist"
(2012)
"Flavor"
(2012)
"Sexy Mama"
(2013)

"Flavor" (also spelt "Flavour") is a song recorded by Nigerian recording artist Iyanya for his second studio album, Desire (2013). It was released as the record's third commercial single on 10 November 2012 through Made Men Music Group, a record label he co-owns with his manager, Franklin Ube. Written by the singer and produced by long-time collaborator D'Tunes, "Flavor" is a highlife and pop-influenced song. It features Iyanya questioning his lover through repetitive lyrics.

The single received generally positive reviews from contemporary music critics; a reviewer from Pulse congratulated Iyanya's grooviness while another provided an explanation for its success. An accompanying music video for "Flavor" was released on 24 December 2012 and features the singer performing and dancing through a shopping centre and a nightclub in London. Iyanya has also performed the single on several occasions, including on his 2013 promotional tours for Desire.

"Flavor" was first released on 10 November 2012 as the third single from his then-upcoming second studio album, Desire (2013); a version of the song featuring non-explicit lyrics was released a few months later on 6 March, also in 2013. Made Men Music Group covered the release, which the singer co-owned with his manager, Franklin Ube. In an interview with Vanguard, Iyanya noted that the track, in addition to a majority of the parent record, was inspired by his enjoyment of writing about his feelings in love songs; he also described that "Flavor" was one of his compositions to fall under the pop genre, following "Kukere" and "Ur Waist". Written by the singer and produced solely by long-time collaborator D'Tunes, "Flavor" is a song influenced by the Highlife genre. In the recording's lyrics, Iyanya is revealed as a man who is constantly questioning his lover's motives. Through the use of a "funkified" melody and beats, and the large addition of strings, the singer performs several of its lyrics repetitively: "Omoge, what's your flavor? / Omoge, what's your flavor?".


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Wikipedia

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