A memory card, flash card or memory cartridge is an electronic flash memory data storage device used for storing digital information. These are commonly used in portable electronic devices, such as digital cameras, mobile phones, laptop computers, tablets, PDAs, portable media players, video game consoles, synthesizers, electronic keyboards, and digital pianos.
PC Cards (PCMCIA) were the first commercial memory card formats (type I cards) to come out, but are now mainly used in industrial applications and to connect I/O devices such as modems. Since 1994, a number of memory card formats smaller than the PC Card arrived, the first one was CompactFlash later SmartMedia and Miniature Card. The desire for smaller cards for cell-phones, PDAs, and compact digital cameras drove a trend that left the previous generation of "compact" cards looking big. In digital cameras SmartMedia and CompactFlash had been very successful. In 2001, SM alone captured 50% of the digital camera market and CF had captured the professional digital camera market. By 2005 however, SD/MMC had nearly taken over SmartMedia's spot, though not to the same level and with stiff competition coming from Memory Stick variants, as well CompactFlash. In industrial and embedded fields, even the venerable PC card (PCMCIA) memory cards still manage to maintain a niche, while in mobile phones and PDAs, the memory card has become smaller.