Fisher Body
Coordinates: 42°22′07″N 83°03′45″W / 42.3687332°N 83.0624737°W Fisher Body was an automobile coachbuilder founded by the Fisher brothers in 1908 in Detroit, Michigan; it had been a division of General Motors for many years, but in 1984 was dissolved into other General Motors divisions. Fisher & Company (originally Alrowa Metal Products) continues to use the name. The name and its iconic "Body by Fisher" logo were well known to the public, as General Motors vehicles displayed a "Body by Fisher" emblem on their door sill plates until the mid-1990s.
Fisher Body's beginnings trace back to a horse-drawn carriage shop in Norwalk, Ohio, in the late 1800s. Lawrence P. Fisher (December 14, 1852 in Peru, Ohio – March 21, 1921, Norwalk, Ohio) and his wife Margaret Theisen (January 8, 1857 in Baden, Germany – October 13, 1936 in Detroit, Michigan) had a large family of eleven children; seven were sons who would become part of the Fisher Body Company in Detroit. Lawrence and Margaret were married in Sandusky, Ohio, on May 11, 1876. Margaret Theisen Fisher resided at 101 Longfellow St., Detroit after her husband died.
The Fisher brothers were:
In 1904 and 1905, the two eldest brothers, Fred and Charles, came to Detroit where their uncle Albert Fisher had established Standard Wagon Works during the latter part of the 1880s. The brothers found work at the C. R. Wilson Company, a manufacturer of horse-drawn carriage bodies that was beginning to make bodies for the automobile manufacturers. With financing from their uncle, on July 22, 1908 Fred and Charles Fisher established the Fisher Body Company. Their uncle soon wanted out and the brothers obtained the needed funds from Detroit businessman Louis Mendelssohn who became a shareholder and director. Within a short period of time, Charles and Fred Fisher brought their five younger brothers into the business.
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