FantasyGuru.com
|
Type of site
|
Fantasy football |
|---|---|
| Owner | John Hansen |
| Created by | John Hansen |
| Website | fantasyguru.com |
| Alexa rank |
 566,290 (April 2014[update]) |
| Commercial | Yes |
| Registration | Required |
| Launched | 1995 |
| Current status | Active |
FantasyGuru.com, launched in 1995, is a subscription-based fantasy football website. The company, which originated as a newsletter published by owner John Hansen, entered its 17th year in business in 2011. Specializing in the National Football League, the site provides projections, statistical analysis, player rankings, and other tools for subscribers. The site's staff also produces regular podcasts and is active in social networking, with accounts on Facebook and Twitter.
Hansen started the Guru Report Newsletter as a side project in 1995, and continued mailing and faxing hardcopies until 1997. In 1998, Hansen turned the publication into a website and eventually an annual magazine, opting for online-only content with the discontinuation of the magazine in 2009. Additionally, in 2006, Hansen began publishing a syndicated column for King Features.
Starting in 2003 and continuing today, FantasyGuru.com regularly produces content for Yahoo's fantasy section.
In 2004, Hansen and FoxSports.com’s Adam Caplan began hosting SiriusXM Fantasy Football, which aired Friday nights during the NFL season on Sirius NFL Radio.
The success of the show prompted SiriusXM to create SiriusXM Fantasy Sports Radio, giving FantasyGuru.com a seven-day-a-week program during the NFL season, including senior writers Matt Camp and Joe Dolan picking up a weekend edition of the program. SiriusXM vice president of sports Steve Cohen said the fantasy show's success on Sirius NFL Radio helped to lay the groundwork for the channel and convinced the company "to keep building on" the fantasy platform.
With the channel, Hansen and his staff have participated in multiple expert drafts. Additionally, Hansen has participated in celebrity drafts and, in 2010, Hansen hosted Ashton Kutcher's celebrity draft auction live from Las Vegas.
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