FIFA Fan Fest

The FIFA Fan Fests are public viewing events organized by FIFA and its partners which allow people to watch the FIFA World Cup with thousands of fans from all around the world. The Fan Fest first became part of the official program for the 2006 FIFA World Cup in Germany, following the huge success of unofficial public viewing events in South Korea during the 2002 FIFA World Cup. It was a great success, leading FIFA to expand it to include several cities worldwide for the 2010 FIFA World Cup in South Africa. The locations are large enough to fit many thousands of people, and feature gigantic LED displays which broadcast the matches live.

The 2006 FIFA Fan Fest was started up to allow people who couldn't either afford or buy tickets in time for the World Cup to cheer on their national teams with other supporters. It created a carnival-like atmosphere and was a raging success as thousands of supporters flocked to the sites to watch all the games, which were broadcast live.

The concept was further developed for the 2010 FIFA World Cup, when not only the South African host cities but 7 other cities around the world had set up public viewing for the fans to watch the matches in 2010. Over six million football fans gathered to watch the tournament.

 South Africa

Due to the overwhelming success of the 2010 edition, FIFA announced that they would be holding FIFA Fan Fests in each of Brazil's 12 host cities for the 2014 FIFA World Cup. Prominent examples are the Copacabana Beach in Rio de Janeiro, which already held a Fan Fest in 2010, São Paulo's Vale do Anhangabaú and Brasília's Esplanada dos Ministérios, with the Congress in the background. The official "kick-off event" for the 2014 Fan Fest took place on Iracema Beach, in Fortaleza, on Sunday, June 8, 2014. The tournament also had the first time a Fan Fest got closed in a matchday, as on July 4 Belo Horizonte's event did not open due to a mourning period for an overpass collapse that happened the previous day.

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Wikipedia