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Emotional bias


An emotional bias is a distortion in cognition and decision making due to emotional factors.

That is, a person will be usually inclined

Those factors can be either individual and self-centered, or linked to interpersonal relationship or to group influence.

Its effects can be similar to those of a cognitive bias, it can even be considered as a subcategory of such biases. The specificity is that the cause lies in one's desires or fears, which divert the attention of the person, more than in one's reasoning.

Neuroscience experiments have shown how emotions and cognition, which are present in different areas of the human brain, interfere with each other in decision making process, resulting often in a primacy of emotions over reasoning

Emotional bias might, for example, help explain the tendency towards over-optimism or over-pessimism, even when evidence for a more rational conclusion is available.

Emotions have a small to large impact on the decisions we make depending on the type of emotion. Some of the most influential emotions for decision-making are sadness, disgust, and guilt. Anger differs the most from fear and sadness in both judgment and decision-making contexts. Fear is associated with uncertainty, while sadness is associated with a perception that outcomes are due to the situation. Angry decision-makers tend to make choices quickly and are unlikely to analyze their decisions. Stress can play a role in decision-making. Acute stress can alter the response to moral dilemmas. On the other hand, stress does not always alter everyday, moral decision-making. One study looked at the role emotions play in adolescents’ moral decision-making. In a hypothetical, prosocial behavioral context, positively charged self-evaluative emotions most strongly predict moral choice. In anti-social behaviors, negatively charged, critical emotions most strongly predict moral choice. Regret and disappointment are emotions experienced after a decision. In some cases, regret has created a stronger desire to switch choices than disappointment.


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