Elite Modeling Agency
| Industry | fashion |
|---|---|
| Founded | 1972 |
| Founder |
John Casablancas Alain Kittler |
| Headquarters | Paris, France |
| Website | Elite Model World |
Elite Model Management is a chain modeling agency that originated in Paris in 1972 and expanded to numerous locations throughout the globe. It is a subsidiary of Elite World S.A.
Elite Model Management was founded in Paris, France in 1972 by John Casablancas (1942–2013) and Alain Kittler. Casablancas was inspired by his then-wife Jeanette Christiansen, former model and Miss Universe from Denmark, to open a model agency with the best talent. Casablancas founded the model agency with his savings. He and Christiansen are the parents of The Strokes frontman, Julian Casablancas.
Elite Model opened with several high-profile models including Ingmari Lamy; Ann Schaufuss, Clive Arrowsmith's girlfriend; Barry Lategna's wife Lynn Kohlman; Paula Brenken; and Paris Plannings Emanuelle Dano. Initially, the all-star lineup of well known models made Elite models a well known name in the industry. However, it also signaled the lineup's demise. Following the deaths of Emanuelle Dano and Paula Brenken, Casablancas realized his business model was all wrong.
At the time, boutique agencies in Paris and Milan fell out of favor with models due to payment issues. Models often found Parisian and Milanese model agencies holding their pay to coerce them into returning without work visas and work. British and American based chains gave models the financial security they needed. In 1977, Casblancas opened up Elite Models in New York. During the 1980s, New York endured the model wars. Despite agencies like Wilhelmina Models taking part in these wars, the primary battle was between Elite Models and Ford Models. Models such as Esmé Marshall left Elite for Ford Models. Casblancas alleged that Eileen Ford was out to get him and Ford responded with a $32.5 million suit. Until 1977, Ford was affiliated with Elite until Elite opened up offices in New York and began stealing Ford's models. Due to the death of Wilhelmina Cooper, models were in a panic bouncing from agency to agency. Even the highest paid black model at the time Beverly Johnson left Elite for Ford, only to return to Elite a week later.
Models such as Christie Brinkley and Anna Andersen sued Elite after they exited. In 1981, Elite Models formed a partnership with Models 1 which lasted until 1989. By 1983, Elite established the Elite Model Look, which was called The Look of the Year, Competition to rival its competitors Ford's Supermodel of the World Contest. The following year, the company expanded its offices in the U.S. with the formation of Elite Models Chicago, Elite Models Atlanta, Elite Models Los Angeles, Elite Models San Francisco, and Elite Models Miami. By 1986, Elite Models had twenty offices world-wide. In 1988, Elite opened offices in Milan. In 1994, Elite awarded its Greater China rights to Michel Lu with the opening of Elite Hong Kong & China. In 1996, Lu opened Elite in Singapore, which served as a regional office for South East Asia.
...
Wikipedia