Elite Daily
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Type of site
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News and features |
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| Available in | English |
| Founded | February 2012 |
| Headquarters | United States |
| Founder(s) |
David Arabov Jonathon Francis Gerard Adams |
| Key people | David Arabov (CEO) Jonathon Francis (COO) Adrian Goris (CTO) Miguel Burger Calderon (President) David Moss (VP of Content) Kaitlyn Cawley (Editor-In-Chief) Greg Dybec (Managing Editor) |
| Employees | 100 |
| Parent | Bustle Digital Group |
| Slogan(s) | "The Voice of Generation Y" |
| Website | elitedaily |
| Alexa rank | 1,958 (October, 2015[update]) |
| Launched | February 1, 2012 |
| Current status | Active |
Elite Daily is an American online news platform, founded by David Arabov, Jonathon Francis, and Gerard Adams. Self-described as "Millennials' preferred platform for today’s hot issues and trending topics", its slogan is "The Voice of Generation Y". In addition to general news, the site offers feature stories and listicles in the areas of politics, social justice, sex and dating, college life, women's issues, money, sports, and humor.
Launched independently in February 2012, Elite Daily was purchased by DMG Media in January 2015 for an estimated $50 million.
In December 2014, Elite Daily ranked as the seventh most shared site on Facebook and the fourteenth most popular US online news entity. As of August 2015, it no longer ranked in the top 25 of either category, however it remains a steady feature on social sites.
On April 17, 2017 DMG announced that Elite Daily had been purchased by Bustle Digital Group.
Elite Daily has a full-time staff of approximately twenty in-house writers. The site also maintains an unpaid contributing program, publishing articles submitted by writers. According to Elite Daily, the site maintains more than five thousand contributing writers.
In 2014, Elite Daily’s documentary team took home a New York Emmy Award in Politics/Government for their short documentary Meet the 14-Year-Old Who Helped Legalize Medical Marijuana In NY.
In July 2013, it was discovered that many of Elite Daily's writers were using fake names and profile photos that were actually of unrelated models. In a September 2013 interview with TechCrunch, founder David Arabov revealed that he publishes all of his articles under the pseudonym "Preston Waters". At least five other in-house writers were also publishing with pseudonyms. Elite Daily's staff was described in the TechCrunch article as having the belief that "there is no responsibility in telling the truth when it comes to [a writer's] byline or bio, as long as the articles themselves are accurate."
In July 2015, Gawker writer Kate Knibbs discovered that her name was appearing in the byline of Elite Daily articles she hadn't written. When questioned about Elite Daily's failure to authenticate the identity of the writer claiming to be Knibbs, Elite Daily communication director Sean Walsh responded, "This is the nature of a platform that accepts contributors." The matter was settled and Knibbs said once Elite Daily confirmed the veracity of her claims they acted in a "courteous" manner.
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