El Cerrito Plaza Shopping Center
Street-facing storefronts on the northern end of the center.
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| Location | San Pablo Avenue and Fairmont Avenue, El Cerrito, California, United States |
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| Opening date | 1958 |
| Owner | Regency Centers Corporation |
| No. of stores and services | 70 |
| Total retail floor area | 350,000 square feet (33,000 m2) |
| No. of floors | 2 |
| Public transit access | El Cerrito Plaza (BART) |
| Website | http://www.elcerritoplaza.com/ |
El Cerrito Plaza is a shopping center in El Cerrito, California, a suburb in the San Francisco Bay Area.
El Cerrito Plaza is located on the southern border of El Cerrito (adjacent to the city of Albany) between San Pablo Avenue and the BART rail tracks. Directly to the north is the El Cerrito Plaza BART station.
El Cerrito Plaza is located on a part of the June 12, 1834 Rancho San Pablo Mexican land grant to Francisco María Castro. Several buildings were constructed by the Castro family over the years. Víctor Castro, Francisco's son, built his wood frame adobe home here in the early 19th century and it remained standing until it burned down in 1956, shortly before the original shopping center was built. During the 1930s, the Castro adobe housed a gambling casino, and the eastern side of the current Plaza housed a dog racing track. After the track closed, its parking lot housed a trailer park for Kaiser shipyard workers, with the track field area used by El Cerrito High School. In the late 1940s, a drive in theatre (Cerrito Motor Movies) was built there and operated until the mid-1950s.
El Cerrito Plaza originally opened in 1958 as a 350,000-square-foot (33,000 m2) regional mall, centered on a Capwell's department store.
El Cerrito Plaza began to decline with the 1976 opening of Hilltop Mall as well as the opening of other malls in Concord and Walnut Creek. Many shoppers also turned to nearby Fourth Street in Berkeley and retail developments in Emeryville. The closures of the Woolworth's store in 1993 and the Emporium (formerly Capwell's) anchor store in 1996 further accelerated the Plaza's decline.
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