Doug James (born July 17, 1962 in Louisville, Kentucky) is a former American football player for the University of Michigan Wolverines (1980–1984) under coach Bo Schembechler. In 1985, he began his career in broadcast media where he has worked in radio sales and management as well as working on-air as a football color commentator on both radio and television.
James was an all state football player at DeSales High School in Louisville in 1979. After graduating in 1980, James joined former high school teammate Bubba Paris at Michigan, where Paris went on to earn All American honors before winning three Super Bowls with the San Francisco 49ers. At Michigan James wore jersey number 73, and played multiple positions on both offense and defense at Michigan. He was a starter at three different positions including middle guard on defense, offensive guard and offensive tackle. He was honorable mention All Big Ten at offensive tackle in 1983 and second team All Big Ten in at offensive guard in 1984. In 1984, he was elected Michigan's co-captain and was named most valuable lineman, and hustler of the year. During his career James earned 4 varsity letters while Michigan won two Big Ten Championships and played in five bowl games, including the Rose Bowl, in 1981 and 1983, the Sugar Bowl, Bluebonnet Bowl and Holiday Bowl.
Considered an over achiever, Bo Schembechler told James he had "the worst body in the history of Michigan Football". James once asked Schembechler if he had such a terrible body, why was he able to play so much, to which Schembechler responded, "because I'm a heck of a coach." On November 17, 2006, Bo Schembechler died. It was on the eve of the showdown between Michigan and Ohio State which pitted the top ranked Buckeyes against the second ranked Wolverines. James recounted some of his favorite memories of his old coach in an ESPN.com article by Pat Forde, ending with a poignant quote. "It's disappointing he's not going to be here for the game," James said. "But I guess he's going to have a better seat than all the rest of us."