Don't Look Down (Skylar Grey album)
| Don't Look Down | ||||
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| Studio album by Skylar Grey | ||||
| Released | July 5, 2013 | |||
| Genre | Pop | |||
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| Singles from Don't Look Down | ||||
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| Aggregate scores | |
| Source | Rating |
| Metacritic | 58/100 |
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| Source | Rating |
| Allmusic |    |
| HitFix | B- |
| Knoxville News Sentinel | |
| Newsday | B- |
| New York Post | |
| Now | |
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| Rolling Stone | |
| Slant Magazine | |
| USA Today | |
| iTunes Session | |
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| EP by Skylar Grey | |
| Released | October 15, 2013 |
| Recorded | 2013 |
| Genre | Acoustic pop |
| Label | |
Don't Look Down is the second and major label debut studio album by American recording artist Skylar Grey. It was released on July 5, 2013, by KidinaKorner and Interscope Records. The album's production was primarily handled by Alex da Kid and J.R. Rotem, along with Eminem, who is serving as an executive producer on the album. The album features guest appearances from Big Sean, Eminem, Travis Barker and Angel Haze.
Don't Look Down was scheduled to be released in the fall of 2011, under the title Invinsible, a portmanteau of "invisible" and "invincible", an idea which was given to her by American musician Marilyn Manson. Grey had said that the album would be a complete departure from any of her previous work, stating in interviews with Los Angeles Times and Rap-Up, that the album's sound is "...commercial, yet avant-garde...", with "...cinematic beats and atmospheric hooks...", and "...sonically I can tell you that every song sounds different and it's really diverse, kind of going from cinematic to fun to dark. Alex and I really push each other creatively...". In an October 2012 interview with Rolling Stone, Grey re-titled the album to its current namesake and announced that American rapper Eminem, would executive produce the album. She also said she had been working with J. R. Rotem.
The album's lead single, "C'mon Let Me Ride" was released on December 11, 2012, and features rapper Eminem. The official music video for the single was released on VEVO the same day. The song peaked at #33 on Pop Songs in the United States. In the meanwhile, Grey released "Final Warning" on April 16, 2013; it was the album's second single. The official music video was released on May 14, 2013. On June 4, 2013, "Wear Me Out" was premiered online. The music video was released a week later. On the US iTunes Store during the week of release, the album's title song "Tower (Don't Look Down)" was featured as "single of the week"; it was released as a promotional single for free. "White Suburban" is the fourth song from the album to receive the music video treatment. The video premiered on July 3, 2013. In August, Grey confirmed that she had filmed a music video for "Back from the Dead" featuring Big Sean and Travis Barker.
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