Don't Kill the Magic is a song recorded by Canadian reggae fusion band Magic! from their debut studio album of the same name (2014). It was written by group members Nasri Atweh and Mark Pellizzer along with the producer, Adam Messinger. Released April 4, 2014 as the album's second single in select territories including New Zealand and Australia, it was not released in the United States due to "Rude" enjoying prolonged popularity and continuing to rise on the charts there.

The official video for "Don't Kill the Magic" premiered April 23, 2014 and features the band performing in a dark room lit by pulsating lamps set up in the form of a giant capital 'M'.

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