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Doc Searls

Doc Searls
Docsearls.jpg
Born (1947-07-29) July 29, 1947 (age 69)
Jersey City, New Jersey
Occupation Author, Journalist, Photographer
Website searls.com, blogs.law.harvard.edu/doc

David "Doc" Searls (born July 29, 1947), is an American journalist, columnist, and a widely read blogger, co-author of The Cluetrain Manifesto and author of The Intention Economy: When Customers Take Charge, a fellow at the Center for Information Technology & Society (CITS) at the University of California, Santa Barbara, and an alumnus fellow (2006–2010) of the Berkman Center for Internet & Society at Harvard University.

A longtime advocate for open-source software, Searls has been involved with Linux Journal since it began publishing in 1994. He became a Contributing Editor in 1996 and has been Senior Editor since 1999. His column "Linux for Suits" ran until 2007, and was followed by "EOF" inside each issue's back cover. His work with Linux Journal, and as an advocate of free software and open source, earned him a Google-O'Reilly Open Source Award for Best Communicator in 2005. His byline has also appeared in many other publications, including OMNI, Wired, PC Magazine, The Standard, The Sun Magazine, Upside, Release 1.0 and The Globe & Mail.

In early 1999 Searls joined Christopher Locke, David Weinberger and Rick Levine in writing The Cluetrain Manifesto, an iconoclastic website that was followed in January 2000 by the book with the same title. The book became a business bestseller and was published in nine languages. A 10th Anniversary edition came out in June 2009. Among Searls' contributions to the Manifesto was its first thesis, "Markets are conversations" – which is also the title of the Cluetrain chapter he co-wrote with David Weinberger. Weinberger and Searls co-wrote "World of Ends: What the Internet Is and How to Stop Mistaking It for Something Else".


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