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Diving Equipment and Marketing Association

Diving Equipment and Marketing Association
Abbreviation DEMA
Motto Diving. Explore The Rest Of Your World.
Formation 1987
Type Trade Association
Legal status Mutual-benefit nonprofit corporation
Incorporated in California,
Purpose Advocacy for the recreational diving industry
Headquarters California, United States of America
Membership
1,300
Website www.dema.org
Formerly called
Diving Equipment Manufacturers Association

Diving Equipment and Marketing Association (DEMA, formerly the Diving Equipment Manufacturers Association), is an international organization dedicated to the promotion and growth of the recreational scuba diving and snorkeling industry. With more than 1,300 members, this non-profit, global organization promotes scuba diving through consumer awareness programs and media campaigns such as the national Be a Diver campaign; diver retention initiatives such as DiveCaching; and an annual trade-only event for businesses in the scuba diving, action watersports and adventure/dive-travel industries, DEMA Show.

Board Members serve three year terms.

The purposes and objectives of the Association are published as:



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Wikipedia

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