Disney Digital 3D
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| Product type | Motion picture exhibition |
|---|---|
| Owner | The Walt Disney Company |
| Introduced | June 23, 2005 |
Disney Digital 3-D is a brand name used by The Walt Disney Company to describe three-dimensional films made and released by Walt Disney Studios Motion Pictures mostly under the Walt Disney Pictures label and shown exclusively using digital projection.
Disney Digital 3-D in itself is not a presentation or a production format or technology, but rather a purely marketing concept. Films advertised as Disney Digital 3-D come from a number of sources, film, digital camera as well as animation software, and can be presented using any digital 3D technology, including RealD, Dolby 3D, XpanD 3D and MasterImage 3D. There is no specific handling involved.
Disney had previously released two 3-D animated shorts in 1953, Adventures in Music: Melody, the first American 3-D animated short, and Working for Peanuts, starring Donald Duck and Chip 'n' Dale.
Disney also produced 3-D films for its theme parks, including Disneyland's 3D Jamboree (1956), featuring the Mickey Mouse Club Mouseketeers and including Melody and Working for Peanuts; Magic Journeys (1982), Captain EO (1986), Muppet*Vision 3D (1991), Honey, I Shrunk the Audience (1994), It's Tough to Be a Bug! (1998), the film portion of Tokyo DisneySea's Magic Lamp Theater, and Mickey's Philharmagic (2003).
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