Discovery Kids on NBC
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| Network | NBC (programmed by Discovery Kids) |
|---|---|
| Launched | September 14, 2002 |
| Closed | September 2, 2006 |
| Country of origin | United States |
| Format | Saturday morning children's program block |
| Running time | 3 hours |
Discovery Kids on NBC was an American children's programming block that aired on NBC from September 14, 2002 to September 2, 2006. The block was produced under a time-lease agreement with Discovery Kids, and featured a mix of live-action and animated series originated on the cable network that met educational programming requirements defined by the Federal Communications Commission.
In December 2001, NBC reached a partnership with Discovery Communications, in which its cable channel Discovery Kids would produce a new three-hour Saturday morning block for the network that would feature programming that met the educational programming guidelines enforced by the Children's Television Act. The block would replace TNBC, a block of live-action series aimed at a teenage audience whose creation was motivated by the success of its series Saved by the Bell. By 2001, TNBC had been suffering from declining viewership; according to Nielsen Media Research, the block was, ironically, registering a median viewer age of 41.
Discovery Kids on NBC debuted on September 14, 2002, with its initial lineup incorporating three new original series (the Survivor-style reality competition series Endurance, and the scripted series Scout's Safari and Strange Days at Blake Holsey High) and one existing Discovery Kids program (Operation Junkyard); the following year, Trading Spaces: Boys vs. Girls, a child-oriented spin-off of the TLC home renovation reality show Trading Spaces joined the lineup.
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