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Dido Harding

The Baroness Harding of Winscombe
Born Diana Mary Harding
(1967-11-09) 9 November 1967 (age 49)
Nationality British
Education St Antony's Leweston
Alma mater University of Oxford
Harvard Business School
Occupation CEO, TalkTalk Group
Salary GBP £6,842,000 (total compensation, 2014)
Political party Conservative
Spouse(s) John Penrose
Children 2
Parent(s) Lord Harding

Diana Mary "Dido" Harding, Baroness Harding of Winscombe (born 9 November 1967) is an English businessperson, chief executive of the TalkTalk Group.

Harding is the daughter of Lord Harding, and the grand-daughter of Field Marshal John Harding, 1st Baron Harding of Petherton, who commanded the Desert Rats in World War II. Raised on the family pig farm in Dorset, she was educated at St Antony's Leweston from 1978–85. She then graduated from the University of Oxford in Philosophy, Politics and Economics, where she studied under Vernon Bogdanor and alongside David Cameron; and then at Harvard Business School, gaining an MBA.

On graduation she joined the management consultancy McKinsey & Company. Leaving to become marketing director at Thomas Cook Group, she was then appointed commercial director at Woolworths Group. She then joined Tesco within Sir Terry Leahy's office as international support director, before being appointed commercial director of “added-value foods” in 2001.

Resigning her position in October 2007, she joined the board of directors at Sainsbury's as convenience director. She was named CEO of TalkTalk in 2010, during the period when the group split its Carphone Warehouse retail operation from the group telecoms operation. She was appointed as a non-executive director on The Court of The Bank of England in July 2014. She has also served on the boards of British Land and Cheltenham Racecourse.


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