Crowell Collier Publishing Company

Crowell-Collier Publishing Company is a defunct American publisher that owned the popular magazines Collier's and Woman's Home Companion as well as general interest books and references such as Collier's Encyclopedia and the Harvard Classic series of books. After shuttering the magazine operations in the 1950s, Crowell-Collier merged with the American Macmillan Company in 1960 and became a large educational company with subsidiaries for books, textbooks, correspondence schools and other educational tools and materials. The company officially changed its name to Macmillan, Inc. in 1973.

The Crowell-Collier Publishing Company had its roots in the agricultural trade of the 19th century. Industrialist Phineas P. Mast, the owner of P.P. Mast, manufactured farm and agricultural tools, and he wanted a magazine to promote his products. Mast made wind engines, pumps, plows and mowers in Springfield, Ohio. Mast hired John C. Crowell away from the successful Home and Farm of Louisville in 1877 to manage the new bi-monthly farm journal called Farm & Fireside. By the 1890s, Farm & Fireside maintained a circulation of over half a million. Mast relinquished his role as acting executive in 1879, but he stayed on as an investor. Crowell along with T.J. Kirkpatrick (who was Mast's nephew) then changed the name of the publishing house to Mast, Crowell, and Kirkpatrick Publishers.

From the one magazine the publisher grew and expanded into other markets. They constructed the Farm and Fireside building in Springfield, Ohio in 1881. In 1883, they purchased the Home Companion magazine from a Harvey & Finn of Cleveland to meet the growing demand for content aimed at women. They boughtYouth's Home Library a similar paper that had been published in Boston and merged it with their youth-oriented publication in Our Young People. They then changed the name of the three merged periodicals back to the title Home Companion a general family magazine and by 1890 the magazine's subscription had reached 100,000. The Companion had a number of names but was changed to Woman's Home Companion in 1896. By the 1890s, Farm & Fireside was also publishing regional editions of the periodical. After the death of P.P. Mast in 1898, the company changed the name to Crowell and Kirkpatrick Publishers.

...
Wikipedia