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Country pop


Country pop is a subgenre of country music and pop music that was developed by members of the Country genre out of a desire to reach a larger, mainstream audience. By producing country songs that employed many styles and sounds found in pop music, the country music industry was effective in gaining new listeners without alienating its traditional country audience. It is a continuation of similar efforts that began in the late 1950s originally known as Nashville sound and later on Countrypolitan. By the mid-1970s, many country artists were transitioning to the pop-country sound which led to some records charting high on mainstream top 40 as well as country Billboard charts.

The joining of country and pop began in the 1950s when studio executives Chet Atkins and Owen Bradley wanted to create a new kind of music for the young adult crowd after "rockabilly stole away much of country music's youth audience". According to Bill Ivey, this innovative genre originated in Nashville, Tennessee and thus became known as the Nashville Sound. He believes that the "Nashville Sound often produced records that sounded more pop than country", after the removal of the fiddle and banjo. Patsy Cline, Jim Reeves, and Eddy Arnold were among the most popular artists during this time. This was intended to have country singers gain more success in pop music and sell more records. The first male artists to come out of this new genre were Jim Reeves and Eddy Arnold, who both grew to have widespread acceptance among both country and pop music listeners. Both Jim Reeves and Eddy Arnold had major influence on their RCA labelmate Elvis Presley, apparent not only in secular songs, but even more so in country gospel songs. The first female country singer to emerge from this new genre was Patsy Cline in the early 1960s. The example she created was followed by other female country artists, such as Lynn Anderson, Crystal Gayle and Shania Twain, who gained prominence in later years. Even though Cline also gained widespread acceptance from country and pop audiences alike, the Nashville Sound was not well received by country purists, and faced competition, first from the Bakersfield Sound and later the outlaw movement on that front; on the pop side, the format was overshadowed by the British Invasion, which was taking place during the same time that Cline and Reeves, two of the biggest names associated with the Nashville sound, died in separate airplane crashes.


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