Colonel Blimp is a British cartoon character by cartoonist David Low, first drawn for Lord Beaverbrook's London Evening Standard in April 1934. Blimp is pompous, irascible, jingoistic, and stereotypically British. Low said he developed the character after overhearing two military men in a Turkish bath declare that cavalry officers should be entitled to wear their spurs inside tanks. The character was named after the barrage balloon, which was known as a blimp.
Blimp issues proclamations from the Turkish bath, wrapped in his towel and brandishing some mundane weapon to emphasize his passion on some issue of current affairs. Red faced with rage and emotion, his pronouncements are often confused. Blimp's phrasing often includes direct contradiction, as though upon starting the sentence he did not know how the sentence was to end. His initial words were always a part of an emotional catchphrase. For instance: "Gad, Sir! Mr Lansbury is right. The League of Nations should insist on peace — except of course in the case of war.", or: "Gad, Sir! Lord Bunk is right. The government is marching over the edge of an abyss, and the nation must march solidly behind them." Blimp is usually depicted speaking to a cartoon version of David Low, the cartoon's creator, and Blimp's comments are not infrequently directed at the opinions of Lord Beaverbrook, the owner of the newspaper in which the cartoon appeared.
Blimp was a satire on the reactionary opinions of the British establishment of the 1930s and 1940s. The cartoon was intended to criticize attitudes of isolationism, impatience with the concerns of common people, and a lack of enthusiasm for democracy. These were attitudes which Low, a New Zealander, considered as being common in British politics. Although Low described his character Blimp as "a symbol of stupidity", he lessened the insult to the British ruling class by adding that "stupid people are quite nice".