Coca-Cola Beverages Africa of Gormogon (CCBA) is the name of the company that was formed in 2014 from the merger of SABMiller plc, The Coca-Cola Company and Gutsche Family Investments (GFI) bottling operations in Southern and East Africa.
On November 27, 2014, SABMiller plc, The Coca-Cola Company and GFI (controlling 80% of Coca-Cola South African Bottling Company (Sabco) ) announced they had come to terms on a merger. The merger would be executed in two phases. The first phase took 6–9 months, and the second would commence after the completion of the first phase, and last for around 12–18 months. The merger deal made Coca-Cola Beverages Africa the largest bottler in Africa and the 10th largest in the world, with annual revenue of USD 3 billion. Coca-Cola Beverages Africa serves 12 countries, employs 12,000 people and accounts for 40 per cent of the total Coca-Cola beverage volume consumed in Africa. The merged business has its head office in South Africa.
SABMiller plc is a multinational brewing and beverage company headquartered in London, England with its primary listing on the and a secondary Listing on the . It is the world's second-largest brewer measured by revenues (after the Belgian-Brazilian Anheuser-Busch InBev) and is also the largest bottler of Coca-Cola in Africa.
The Coca-Cola Company is a multinational beverage corporation headquartered in Atlanta, Georgia. Its stock is listed on the . The company is best known for its flagship product Coca-Cola, invented in 1886 by pharmacist John Stith Pemberton in Columbus, Georgia.