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Cliché (Hush Hush) (song)

"Cliché (Hush Hush)"
The cover sees Stan posing in sepia.
Single by Alexandra Stan
from the album Cliché (Hush Hush)
Released 3 October 2012
Format Digital download
Recorded Maan Studio
Genre
Length 3:23
Label
Songwriter(s)
  • Andrei Nemirschi
  • Marcel Prodan
Producer(s)
  • Nemirschi
  • Prodan
Alexandra Stan singles chronology
"Lemonade"
(2012)
"Cliché (Hush Hush)"
(2012)
"All My People"
(2013)
"Lemonade"
(2012)
"Cliché (Hush Hush)"
(2012)
"All My People"
(2013)
Music video
"Cliché (Hush Hush)" on YouTube

"Cliché (Hush Hush)" is a song recorded by Romanian recording artist Alexandra Stan for her Japan-only reissue of the same name (2013). Written and produced by Marcel Prodan and Andrei Nemirschi, it was released for digital download on 3 October 2012 through MediaPro. Described as a dance-pop track that features eurodance elements into its sound, "Cliché (Hush Hush)" discusses different themes of love. An accompanying music video for the single was posted onto YouTube on 27 September 2012, being filmed by Iulian Moga at Palatul Snagov. It was generally praised by music critics, with Los 40 Principales citing it under their list of Stan's best clips. Particularly, a scene of the video was compared to vampire movies for teenagers, while another one to 1970s film works. The track peaked at number 11 in Japan and within the top 50 in Italy; it was promoted by several live performances, including a tour throughout the United States and an appearance at French music event Starlooor 2012.

According to Romanian sources, "Cliché (Hush Hush)" is a "dynamic" dance-pop track that incorporates influences of Eurodance into its sound; its lyrics speak about love. About the message of the song, Stan confessed that it "shows love in different ways and portrays as well relationships between obvious couples, which fall into a certain pattern. Love can transform everyone and everything in the most wonderful and important thing in the universe". Alvaro from Spanish music website Popelera pointed out major differences between the dance style of the track and that of its predecessor, "Lemoande" (2012), while Mia, writing for Romanian portal Info Music, drew comparisons with the Pussycat Dolls' single "Hush Hush; Hush Hush" (2009). Kevin Apaza of Direct Lyrics implied that Stan "[stepped] away from her 'signature' (very saxobeat) sound to test other 'dance' waters", and wrote that the song "ain't very catchy but [he likes] the pre and the main chorus. Plus, the song is super remixable, [he] can already imagine fist-pumping new versions."


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Wikipedia

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