Chile helps Chile
| Chile ayuda a Chile | |
|---|---|
 |
|
| Genre | Telethon |
| Created by | Don Francisco |
| Developed by | ANATEL |
| Directed by | Mauricio Correa, Juan Pablo González |
| Country of origin | Chile |
| Original language(s) | Spanish |
| No. of episodes | 1 |
| Production | |
| Running time | 24 hours |
| Release | |
| Original network |
TVN Canal 13 Mega Chilevisión La Red UCV TV Telecanal |
| Picture format |
480i (SDTV) 720p (HDTV) 1080i (HDTV) |
| Original release | March 5, 2010 — March 6, 2010 |
| External links | |
| Website | |
Chile ayuda a Chile (Chile helps Chile) was a charity telethon being held from March 5 to March 6, 2010. The event was broadcast from Teatro Teletón in Santiago, Chile.
The telethon's aim was to raise money to help those affected by the 2010 Chile earthquake that struck the central-southern Chile on 27 February of that year. The event was organized by the Telethon Foundation and the Government of Chile, in coordination with Hogar de Cristo, Un Techo para Chile, the Fundación para la Superación de la Pobreza and Caritas, and was broadcast by all television stations affiliated with National Association of Television (Anatel) on national TV. The goal of the charity was to raise $15,000,000,000 for the construction of 30,000 emergency homes ("mediaguas") in the disaster area. Donations were to be deposited in account N° 2702 at Banco de Chile and Banco Santander.
During the event, over 46 billion pesos (90 million US dollars) were collected, and on March 9, 2010, Mario Kreutzberger said the event raised in total cash and species over $50,000,000,000 (96.5 million dollars), thus surpassing the money raised by the Hope for Haiti Now event held in the United States in relief of the also earthquake-struck Caribbean country earlier that year.
TV host Mario Kreutzberger, better known as Don Francisco, has hosted a series of television campaigns since 1978, when he organized the first version of the Telethon. In 1985, during the earthquake that hit Chile on 3 March that year, Kreutzberger organized a campaign, broadcast on Canal 13 called Chile helps Chile, which, after 30 hours of non-stop broadcasting, managed to fund hundreds of trucks with supplies for victims. The event was repeated in later years, after other natural disasters such as flash floods, earthquakes, volcanic eruptions and others.
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