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Type |
Digital broadcast television network (game shows) |
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Country | United States |
Availability | Nationwide via OTA digital TV (U.S. coverage: 65%) |
Founded | January 20, 2015 |
Slogan | Let's Play |
Parent |
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Key people
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Launch date
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June 1, 2015 |
Picture format
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480i (SDTV) |
Affiliates | List of affiliates |
Official website
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www |
BUZZR is an American digital multicast television network that is owned by FremantleMedia North America, a unit of the FremantleMedia subsidiary of RTL Group. BUZZR subchannel is seen in 53 U.S. television markets. The network is also available nationwide on free-to-air C-band satellite via Galaxy 19 in the DVB-S2 format. The network is sourcing its programming from the extensive library of classic game shows owned by FremantleMedia, some of which were once part of the Game Show Network's (GSN) programming lineup. The network marks Fremantle's first entry into North American broadcasting; however, parent company RTL operates numerous TV channels in Europe.
The BUZZR brand was first used by Fremantle for a YouTube channel created and produced by its digital content studio Tiny Riot, which debuted in late 2014. The BUZZR YouTube channel features classic clips, and short-form adaptations of its game show properties (such as Family Feud and Password), with internet celebrities as contestants, primarily aimed towards millennials.
On January 20, 2015, FremantleMedia announced that it would launch BUZZR, a digital multicast network that would serve as an extension of the brand; the network, with the Fox Television Stations as its charter station group. BUZZR features classic game shows from the company's programming library.Thom Beers, former CEO of FremantleMedia North America, stated his interest in launching a network centered on its game show content after he joined the company in 2012, calling such a project a "top priority" for Fremantle as a way to help monetize the value of its library. The company intended to focus BUZZR toward older adults, with Beers citing that the "old-format game shows are really, really hard [for the younger viewership that the BUZZR YouTube channel targets] to watch."