Bruno Giacosa

Bruno Giacosa is an Italian wine producer from the village Neive in the Langhe region (Piemonte), who produces a number of Barbaresco and Barolo wines, as well as bottlings of Arneis, Barbera, Dolcetto and a sparkling wine. Wines produced from owned vineyards are bottled under the label Azienda Agricola Falletto (di Bruno Giacosa), wines from bought grapes or from grapes from leased vineyards under the label Casa Vinicola Bruno Giacosa. In terms of the production of Nebbiolo, Giacosa is considered a traditionalist. He has been described as the "Genius of Neive".

Initially in the tradition of commerciante, Carlo Giacosa and his son Mario Giacosa preceded the third-generation Bruno Giacosa (b. 1929) who began working in the family business from the age of 15, having left school during World War II, and began to learn their craft.

Making wine only from purchased fruit from select vineyards, Giacosa worked to obtain what he deemed the best grapes available from an established network of growers dedicated to producing quality. During the 1960s Giacosa was considered one of the three significant wine producers of Barbaresco, along with Gaja and Produttori del Barbaresco, who demonstrated "the full potential of [Barbaresco]".

In 1964, Bruno Giacosa began bottling single vineyard Barolos and Barbarescos with the cru name on the label. This very first "cru" bottling was a Barbaresco and came from the Santa Stefano vineyard in Neive; it was the very first single vineyard bottling to be labeled as such in all of Piemonte. To this day, Bruno Giacosa cites this wine as his single favorite wine of his entire career! Like many of his contemporaries, for the first two decades of his career, Giacosa was content to buy grapes from farmers in the top vineyards in Barbaresco and Barolo and it was not until 1982 that he bought his first vineyard- the Falletto di Serralunga vineyard in Barolo. In 1996 he was able to also buy parcels in the highly-rated Asili and Rabajá vineyards in Barbaresco, taking ownership of plots of vines in two crus which he believed produced some of the finest fruit that he had sourced over the years. To most commentators, these two vineyards (along perhaps with Martinenga) are considered the finest in the village of Barbaresco.

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