Box wine

Box wine (cask wine or boxed wine) is wine packaged in a bag-in-box. Wine is contained in a plastic typically with an air-tight valve emerging from a protective corrugated fiberboard box. It serves as an alternative to traditional wine bottling in glass with a cork or synthetic seal. It is sometimes called goon, and goon bag in Australia.

The process for packaging 'cask wine' (box wine) was invented by Thomas Angove of Angove's, a winemaker from Renmark, South Australia, and patented by the company on April 20, 1935. Polyethylene bladders of 1 gallon (4.5 litres) were placed in corrugated boxes for retail sale. The original design required that the consumer cut the corner off the bladder, pour out the serving of wine and then reseal it with a special peg.

In 1967, Australian inventor Charles Malpas and Penfolds Wines patented a plastic, air-tight tap welded to a metallised bladder, making storage more convenient. All modern wine casks now use some sort of plastic tap, which is exposed by tearing away a perforated panel on the box. For the next decades bag in a box packaging was primarily preferred by producers of less expensive wines as it is cheaper to fabricate and distribute than glass bottles.

In 2003, California Central Coast AVA–based Black Box Wines introduced mass premium wines in a box, which served to overturn the stereotype that box wines are an alternate packing on inexpensive jug wine. Within the decade premium wineries and bottlers began packaging their own high-quality boxed wine, including French rabbit, Bandit Wines, Octavin, Target, and hundreds of others. This coupled with an increased cultural interest in environmentally sustainable packaging has cultivated growing popularity with affluent wine consumers.

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Wikipedia