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Blooker Prize

Lulu Press Inc.
Private
Industry Self-publishing
Genre Self-publishing
Founded 2002; 15 years ago (2002)
Founder Bob Young
Headquarters Morrisville, North Carolina, United States
Key people
Bob Young (CEO)
Products Books, e-books, photo-books, calendars
Services Print on demand and e-book publishing
Website Official website

Lulu Press, Inc. is an online print-on-demand, self-publishing and distribution platform. Between its foundation in 2002 and early 2014, it produced approximately two million titles.

Lulu.com focuses on both print and digital format books. Printed books are available in multiple formats and sizes including paperback, coil bound, and hardcovers. Books can be printed, in black-and-white or full-color.

In 2009, Lulu.com began publishing and distributing eBooks. Lulu.com also prints and publishes calendars and photobooks.

Authors upload their files. Material is submitted in digital form for publication. Authors can then buy copies of their own book and/or make it available for purchase in the "Lulu Bookstore".

By applying a free ISBN and meeting distribution requirements, books can also be distributed to online retail outlets such as Amazon.com, Barnes & Noble and Apple's iBookstore.

The author of a title receives an 80% royalty for print books and a 90% royalty for eBooks when sold.Copyright of works uploaded and distributed via Lulu.com remains with the author.

In January 2014, Lulu announced that it had acquired Durham-based sports photography company Replay Photos. Replay Photos sells licensed images of collegiate and professional sports teams as photographic prints, custom framed photos, photos on canvas, and original wall art.

In 2014, Lulu launched Lulu Jr., which enables children to become published authors. Lulu Jr. products include My Awesome Book, My Comic Book, IlluStory, and IlluStory Junior. These book-making kits include materials that allow children to create their own books, such as blank story pages and markers. Finished stories and artwork can be submitted digitally or mailed to Lulu Jr. to be printed as a hardcover or a softcover book. In November 2014, Lulu announced a partnership with Crayola to produce new book-making kits such as Story By Me, Story By Me Hardcover and Comic By Me.

In December 2015, Lulu relaunched Picture.com, a site dedicated to the creation of photo books and picture on canvas wall décor. This site is currently directed towards the consumer who is creating high quality photo-centric products for personal use.

The Lulu Blooker Prize was a literary award for "blooks" (books based on blogs). It was awarded in 2006 and 2007 and sponsored by Lulu.com. An overall prize was awarded, based on the winners of three subsidiary categories: non-fiction, fiction and comics. The Lulu Blooker Prize was open to any "blook" that had been published "to date" (i.e., by the entry deadline) by any publisher.


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