Public | |
Traded as | : |
Industry | Internet services |
Founded | July, 2004
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Headquarters | San Francisco, USA |
Website | blinkx.com |
Blinkx (London AIM, stylized as blinkx), is an Internet Media platform that connects online video viewers with publishers and distributors, using advertising to monetize those interactions. blinkx has an index of over 35 million hours of video and 800 media partnerships; 111 patents related to the site's search engine technology, which is known as CORE.
Founded in 2004, blinkx went public on the (AIM) in May, 2007. The company is headquartered in San Francisco, CA and London, England.
Through its flagship site, blinkx.com, blinkx pioneered video search on the Internet, developing an engine based on technology that was conceived at Cambridge University, enhanced by $150M in R&D over 15 years, and is now protected by 111 patents. Today, blinkx is a broad digital media technology, distribution and monetization platform that connects consumers, advertisers and content across four screens. Through its partnerships with hundreds of media companies, including NBC, Conde Nast, Reuters and Bloomberg, blinkx has indexed and search enabled millions of hours of video content. blinkx powers video search, discovery or monetization on thousands of online properties including Lycos, Discovery Networks, Hallmark and Fox Sports. blinkx continues to pioneer innovative approaches to digital video distribution, expanding into mobile video and Connected TV through partnerships with Samsung, Sony, Roku and other industry leaders.
A lengthy criticism of blinkx by Harvard Business School Associate Professor Ben Edelman, published in January 2014, sought to prove that blinkx continued the adware operations of two companies it acquired, Prime Visibility Media Group and Zango, and was defrauding advertisers. Blinkx responded point-by-point in March 2014, stating that it did not install adware without user consent and it they did not wholly acquire Zango or its assets. An earlier, 2009 blog post by Ken Smith, Zango co-founder and former CTO, supported Edelman's assertion that blinkx acquired all of Zango's assets.