Bill Clinton presidential campaign, 1992
| Clinton-Gore '92 | |
|---|---|
 |
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| Campaign | U.S. presidential election, 1992 |
| Candidate |
Bill Clinton Governor of Arkansas (1979–1981, 1983–1992) Al Gore U.S. Senator from Tennessee (1985–1993) |
| Affiliation | Democratic Party |
| Status | Announced: October 3, 1991 Official launch: November, 1991 Won election: November 3, 1992 |
| Headquarters | Little Rock, Arkansas |
| Key people |
David Wilhelm (Campaign manager) James Carville (Chief strategist) George Stephanopoulos (Senior strategist, Communications director & Spokesperson) Paul Begala (Senior strategist) Harold Ickes (Senior strategist) Rahm Emanuel (Finance director) Dee Dee Myers (Media strategist) Mandy Grunwald (Media strategist) Mickey Kantor (General counsel) Stan Greenberg (Pollster) |
| Slogan | For people for change Putting People First It's the economy stupid! |
The 1992 presidential campaign of Bill Clinton, then Governor of Arkansas, was announced on October 3, 1991 in Little Rock, Arkansas. After winning a majority of delegates in the Democratic primaries of 1992, the campaign announced that the then-junior Senator from Tennessee Al Gore would be Clinton's running mate. The Clinton-Gore ticket went on to defeat Republican incumbent President George H. W. Bush and Vice President Dan Quayle in the general election on November 3, 1992, and took office as the 42nd President and 45th Vice President, respectively, on January 20, 1993.
Clinton was the governor of a traditionally conservative Southern state, Arkansas. He had been viewed as a viable presidential candidate before his actual bid in 1992. During the 1988 Presidential Primaries, where George H. W. Bush, the incumbent Vice President, seemed all but inevitable as the president, many turned to Clinton as the next Southern leader of the party. Bill Clinton was seen as a potential candidate as he was a popular Democratic Governor in a state that had voted for Republicans in four of the last five presidential elections.
The candidates in 1992 were considered one of the weakest starting grids the Democrats had ever chosen. Most of this was due to President George H.W. Bush's sky-high approval ratings in the wake of Operation Desert Storm. The press anointed front-runners for 1992 included Bill Bradley, then a New Jersey Senator, Jesse Jackson, who finished second in 1988, Dick Gephardt, Al Gore, and Jay Rockefeller, a Senator from West Virginia. But each bowed out early. Neither Bradley nor Rockefeller considered themselves ready to run, Gephardt seemed to accept Bush's re-election as a sure thing, and Gore had opted to spend more time with his family in the wake of a tragic accident that threatened the life of his young son. The most notable front-runner Mario Cuomo, decided not to run on December 20, 1991, the final day to apply to run in the New Hampshire primary.
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