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Bharatiya Janata Party campaign for Indian general election, 2014

Abki Baar Modi Sarkaar
Narendra Damodardas Modi.jpg
Campaign Indian general election, 2014
PM Candidate Narendra Modi
Prime Minister of India
Affiliation Bharatiya Janata Party
Status Prime Ministerial candidate : 13 September 2013
Head of poll campaign : 10 June 2013
Key people Amit Shah(Party President)
Murli Manohar Joshi(Manifesto Committee)
Nitin Gadkari(Vision Document)
Slogan Ek Bharat, Shreshtha Bharat
("United India, Great India")
Sabka Saath, Sabka Vikas
Achhe din aane waale hain!
Chant Jan-Jan Modi, Ghar-Ghar Modi
Abki Baar Modi Sarkar
("Time for Change, Time for Modi.")
Website
www.bjp.org www.india272.com
Cover photo of the Bharatiya Janata Party's election manifesto for 2014 Indian general elections.jpg


The Bharatiya Janata Party (BJP) is one of the two major political parties in India and was the main opposition party during the 15th Lok Sabha. It contested the 2014 parliamentary election as the leading party of the National Democratic Alliance with Narendra Modi as its Prime Ministerial candidate and party president Rajnath Singh as the chief of the election campaign. The important issues during the campaign included rising prices, corruption, the economy, security, infrastructure such as roads, electricity and water. The party promised a vibrant and participatory democracy, inclusive and sustainable development, quality life, productive youth, globally competitive economy, open and transparent government, pro-active and pro-people good governance in its manifesto.

In March 2013, Narendra Modi was appointed to the BJP Parliamentary Board, the party's highest decision-making body, and was chosen to be chairman of the party's Central Election Campaign Committee. On 10 June 2013, Modi was selected to head the poll campaign for the elections at the national level executive meeting of BJP in Goa. The party's senior leader L.K. Advani resigned from all his posts at the party following the selection. However, Advani withdrew his resignation the next day at the urging of RSS chief Mohan Bhagwat. On 19 July 2013, a 12-member committee, headed by Modi and under the guidance of former prime minister Atal Bihari Vajpayee, Rajnath Singh and Advani was appointed at the Goa conclave which included Murli Manohar Joshi, M. Venkaiah Naidu, Nitin Gadkari, Sushma Swaraj, Arun Jaitley, Anant Kumar, Thavarchand Gehlot, Ramlal, Madhya Pradesh Chief Minister Shivraj Singh Chouhan, Chhattisgarh Chief Minister Raman Singh and Goa Chief Minister Manohar Parrikar. Further sub-committees were made headed by senior party leaders. In September 2013, BJP announced Modi as their prime ministerial candidate for the 2014 Lok Sabha polls.


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