Beautiful World (Hikaru Utada song)
| "Beautiful World" | ||||||||
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"Beautiful World" / "Kiss & Cry" cover
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| Single by Utada Hikaru | ||||||||
| from the album Heart Station | ||||||||
| Released | August 29, 2007 | |||||||
| Format | CD Single, digital download | |||||||
| Recorded | 2007 | |||||||
| Genre | J-pop, synthpop | |||||||
| Length | 5:18 | |||||||
| Label | EMI Music Japan | |||||||
| Writer(s) | Hikaru Utada | |||||||
| Producer(s) | Hikaru Utada, Akira Miyake, Teruzane Utada | |||||||
| Utada Hikaru singles chronology | ||||||||
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"Beautiful World" is a song by Japanese musician Utada Hikaru. It served as the theme song for Evangelion: 1.0 You Are (Not) Alone, the 2007 film reboot of the anime Neon Genesis Evangelion. It was released as a double A-side single on August 29, 2007 along with her song "Kiss & Cry", which had been released digitally three months earlier. In 2009, a remix of the song, "Beautiful World (Planitb Acoustica Mix)" served as the theme song of the second film in the series, Evangelion: 2.0 You Can (Not) Advance.
In 2006, Utada released her fifth studio album, Ultra Blue, led by the digital single "This Is Love". In February 2007, Utada released "Flavor of Life", the theme song for the drama Hana Yori Dango Returns, which became one of her most commercially successful singles, selling over eight million downloads and becoming the second most digitally successful song of 2007 globally.
On April 20, Utada's song "Kiss & Cry" began to be used to commercials for Nissin Foods' Freedom Project advertising campaign, and was released as a digital download on May 31. Utada's recording of the jazz standard "Fly Me to the Moon", originally found on her "Wait & See (Risk)" (2000) single, was rearranged and released as a digital download on June 29. Renditions of this song had previously been used in the original Neon Genesis Evangelion animation's soundtrack, and Utada's version was used in trailers for Evangelion: 1.0 You Are (Not) Alone.
"Beautiful World" debuted on the radio and was released as a ringtone on July 23, 2007. In early September, Utada performed the song at many music entertainment programs in Japan: at Count Down TV on the night of September 1,Hey! Hey! Hey! Music Champ on September 3,Utaban on September 6, and both Music Station and Music Fighter on September 7. "Beautiful World" was performed during Utada's two date concert series Wild Life in December 2010.
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