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Barnes & Noble Nook

Barnes & Noble Nook
Developer Barnes & Noble
Product family Nook
Type E-book reader
Release date November 30, 2009; 7 years ago (2009-11-30)
Operating system Android
Storage Internal flash memory
Display Electronic paper
Input USB 2.0 port
Controller input Touchscreen
Camera None
Connectivity 802.11bgn Wi-Fi
Website nook.barnesandnoble.com

The Barnes & Noble Nook (styled nook or NOOK) is a brand of e-readers developed by American book retailer Barnes & Noble, based on the Android platform. The original device was announced in the United States in October 2009, and was released the next month. The original Nook had a six-inch E-paper display and a separate, smaller color touchscreen that serves as the primary input device and was capable of Wi-Fi and AT&T 3G wireless connectivity. The original nook was followed in November 2010 by a color LCD device called the Nook Color, in June 2011 by the Nook Simple Touch, and in November 2011 and February 2012 by the Nook Tablet. On April 30, 2012, Barnes & Noble entered into a partnership with Microsoft that will spin off the Nook and college businesses into a subsidiary. On August 28, 2012, Barnes and Noble announced partnerships with retailers in the UK, which began offering the Nook digital products in October 2012. In December 2014, B&N purchased Microsoft's Nook shares, ending the partnership between the companies.

Nook users may read nearly any Nook Store e-book for one hour once per day while connected to the store's Wi-Fi. This may encourage customers to visit B&N stores.

The Nook name and Identity was devised and created by the Brand Development Group at R/GA. Nook was initially rejected as a name by Barnes & Noble but eventually the connection to nook being a familiar place to read was compelling enough to change the minds of the company's executives. This decision pivoted on the information contained within an NPR article which suggested that women readers tend to read more than men. The name is also claimed by Rex Wilder when he was consulting for Ammunition Design Group. The name was among over 400 he created although that naming project ended with no name being chosen.

The Nook GlowLight Plus e-reader was released on October 21, 2015 and it features a 6-inch 300ppi Carta E Ink screen with frontlight and touchscreen, Wi-Fi, an aluminum rear shell, six weeks of battery (1,500 mAh) life with wireless off, weights 6.9 ounces, and meets IP67, meaning it is waterproof for up to 30 minutes at a maximum depth of 1 meter and is dustproof. The Nook software is run on Android 4.4 and it has 2.8GB of user accessible storage. The GlowLight Plus uses a Freescale i.MX6GHz CPU and has 512MB RAM.


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