![]() The Baconator
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Nutritional value per 1 double sandwich (304 grams) | |
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Energy | 970 kcal (4,100 kJ) |
40 g
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Sugars | 10 g |
Dietary fiber | 2 g |
27 g
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Saturated | 25g |
Trans | 1 g |
60 g
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Vitamins | |
Vitamin A equiv. |
(10%)
83 μg |
Vitamin C |
(20%)
17 mg |
Vitamin E |
(307%)
46 mg |
Minerals | |
Calcium |
(20%)
200 mg |
Iron |
(40%)
5.25 mg |
Sodium |
(11%)
165 mg |
Other constituents | |
Cholesterol | 210 mg |
Energy from sandwich | 570 kcal (2,400 kJ) |
This information is effective as of March 2013.
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Percentages are roughly approximated using US recommendations for adults. Source: www.wendys.com |
The Baconator sandwich is a hamburger sold by the international fast-food restaurant chain Wendy's.
The Baconator was introduced in April 2007 as part of a "back to basics" reorganization by Wendy's new CEO Kerri Anderson. The addition of the product was part of a push to add menu items that appeal to the 18- to 34-year-old demographic and expand late-night sales. This product and others, coupled with a new advertising program, contributed to an increase in store sales of approximately 11% during the period of five fiscal quarters ending in October 2007.
The name Baconator is a federal and international trademark of Wendy's International, for use in the US and internationally. On June 17, 2008, Baconator became a registered federal trademark.
As a cross promotion with the Canadian Football League, the Baconator has been named the official burger of the league. They held a promotion running from April–May 2009 in which special scratch tickets shaped like bacon were given out with each purchase. In addition to being able to enter a draw to win an Xbox 360 by texting the number, the person could enter the numbers on the internet to win a chance to compete in a halftime CFL contest to build a giant Baconator, with the winner getting $25,000. This was termed the 'Baconator Boot Camp'. During the promotion, the store workers wore T-shirts advertising the contest. On August 14, 2009, Pete Richardson from Halifax, Nova Scotia won the contest and the prize of $25,000, in front of a capacity crowd of 24,754 at the Rogers Centre.