Coordinates: 55°26′42″N 4°58′30″W / 55.445°N 4.975°W
Ayrshire and Arran is a lieutenancy area of Scotland. It consists of the council areas of East Ayrshire, North Ayrshire and South Ayrshire. The area of Ayrshire and Arran is also a brand for tourist attractions.
The area has joint electoral, valuation and health boards. For electoral and valuation purposes, the same area is simply called Ayrshire.