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Axel Springer AG

Axel Springer SE
Societas Europaea
Traded as SPR
Industry Publishing
Founded 1946; 71 years ago (1946)
Founder Axel Springer
Headquarters Berlin, Germany
Key people
Mathias Döpfner (CEO and Chairman of the management board), Giuseppe Vita (Chairman of the supervisory board)
Products Magazines, newspapers, online portals, affiliate marketing
Revenue €3.3 billion (2015)
€559.0 million (2015)
Profit €304.6 million (2015)
Number of employees
15,023 (average, 2015)
Website axelspringer.com

Axel Springer SE is one of the largest digital publishing houses in Europe, with numerous multimedia news brands, such as BILD, WELT, and FAKT and more than 15,000 employees. It generated total revenues of about €3.3 billion and an EBITDA of €559 million in the financial year 2015. The digital media activities contribute more than 60% to its revenues and nearly 70% to its EBITDA. Axel Springer’s business is divided into three segments: paid models, marketing models, and classified ad models.

Headquartered in Berlin, Germany, the company is active in more than 40 countries with subsidiaries, joint ventures, and licenses.

It was started in 1946/1947 by journalist Axel Springer. Its current CEO is Mathias Döpfner. The Axel Springer company is the largest publishing house in Europe and controls the largest share of the German market for daily newspapers; 23.6%, largely because its flagship tabloid Bild is the highest-circulation newspaper in Europe with a daily readership in excess of 12 million.

The media offerings of Axel Springer SE are clustered in: current news, autos, sports, computers and consumer electronics, as well as lifestyle.

In addition, the company is active in the online editorial and marketing business with its shares in aufeminin.com, zanox, Digital Window, and buy.at and owns several classified advertising online platforms such as the online career site StepStone, the real estate marketing portal immonet and price comparison platform idealo.

Part of the articles of association of Axel Springer AG are the five socio-political preambles that were written by Axel Springer in 1967, amended in 1990 following German reunification and supplemented in 2001.

Axel Springer AG refused to publish advertising campaigns of the Left Party in 2005 as well as of the socialist PDS in earlier elections.


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