Art Instruction Schools
|
Formerly called
|
Federal School of Applied Cartooning |
|---|---|
| Industry | Education |
| Genre | Art |
| Founded | 1914 |
| Founder | Joseph Almars |
| Headquarters | Minneapolis, Minnesota |
|
Key people
|
Joseph Almars, Charles Lewis Bartholomew, Mort Walker, Charles M. Schulz |
| Website | ArtInstructionSchools.edu |
Coordinates: 45°00′N 93°18′W / 45.0°N 93.3°W
Art Instruction Schools, better known to many as Art Instruction, Inc., is a home study correspondence course providing training in cartooning and illustration. The company is located in Minneapolis, Minnesota.
The school was founded as the Federal School of Applied Cartooning in 1914 as a branch of the Bureau of Engraving, Inc., to train illustrators for both the growing printing industry and the Bureau itself. Artists who received this training through these home study courses entered the fields of newspapers, printing and advertising. Joseph Almars (1884–1948), who was born in Minneapolis, was both the vice president of the Bureau of Engraving and the president of Art Instruction, Inc. In 2016, the school announced it would not be enrolling new students.
Art Instruction, Inc. was known to many aspiring artists as the Draw Me! School, because of the familiar "Talent Test" advertising campaigns seen in magazine ads, matchbook covers with Spunky the Donkey, TV commercials and online promotions with the "Draw Me!" ad copy.
As the company grew in popularity, it added instruction in cartooning, color, comics, composition, perspective and graphic design. The Fundamentals of Art course expanded to include all popular art techniques and contributions from Jay Norwood Darling, Charles M. Russell, Gaar Williams, wildlife artist Walter J. Wilwerding and cartoonist Frank Wing. The 12 textbooks also included contributions from J. C. Leyendecker, Charles Dana Gibson, Neysa McMein, Daniel Smith, A. B. Frost, John T. McCutcheon, Charles H. Sykes and Clare Briggs, plus illustrations by Maxfield Parrish, Russell Patterson, Franklin Booth, John La Gatta, Harry Townsend and Fontaine Fox.
...
Wikipedia