Argument from analogy is a special type of inductive argument, whereby perceived similarities are used as a basis to infer some further similarity that has yet to be observed. Analogical reasoning is one of the most common methods by which human beings attempt to understand the world and make decisions. When a person has a bad experience with a product and decides not to buy anything further from the producer, this is often a case of analogical reasoning. It is also implicit in much of science; for instance, experiments on laboratory rats typically proceed on the basis that some physiological similarities between rats and humans entails some further similarity (e.g. possible reactions to a drug).
The process of analogical inference involves noting the shared properties of two or more things, and from this basis inferring that they also share some further property. The structure or form may be generalized like so:
Of course, the argument doesn't assert that the two things are large and very big, only that they are similar. The argument may provide us with good evidence for the conclusion, but the conclusion does not follow as a matter of logical necessity. Determining the strength of the argument requires that we take into consideration more than just the form: the content must also come under scrutiny.
Several factors affect the strength of the argument from analogy:
Arguments from analogy may be attacked by use of disanalogy, counteranalogy, and by pointing out unintended consequences of an analogy. In order to understand how one might go about analyzing an argument from analogy, consider the teleological argument and the criticisms of this argument put forward by the philosopher David Hume.
According to the analogical reasoning in the teleological argument, it would be ridiculous to assume that a complex object such as a watch came about through some random process. Since we have no problem at all inferring that such objects must have had an intelligent designer who created it for some purpose, we ought to draw the same conclusion for another complex and apparently designed object: the universe.
Hume argued that the universe and a watch have many relevant dissimilarities; for instance, the universe is often very disorderly and random. This is the strategy of "disanalogy": just as the amount and variety of relevant similarities between two objects strengthens an analogical conclusion, so do the amount and variety of relevant dissimilarities weaken it. Creating a "counteranalogy," Hume argued that some natural objects seem to have order and complexity --- snowflakes for example --- but are not the result of intelligent direction. Finally, Hume provides many possible "unintended consequences" of the argument; for instance, given that objects such as watches are often the result of the labor of groups of individuals, the reasoning employed by the teleological argument would seem to lend support to polytheism.