Apple Store
 |
|
 |
|
| Industry |
Computer hardware Computer software Consumer electronics Distribution |
|---|---|
| Founded | May 19, 2001 |
| Founder | Ron Johnson |
|
Number of locations
|
World: 490 stores in 20 countries (269 US/221 elsewhere) United States: 269 China: 40 United Kingdom: 39 Canada: 29 Australia: 22 France: 21 Italy: 16 Germany: 14 Spain: 11 Japan: 8 Hong Kong: 6 Switzerland: 4 Netherlands: 3 Sweden: 3 Brazil: 2 Turkey: 2 United Arab Emirates: 2 Belgium: 1 Macau: 1 Mexico: 1 |
|
Key people
|
Tim Cook (CEO) Angela Ahrendts (SVP: Retail and Online Stores) Phil Schiller (SVP: Worldwide Marketing) |
| Products |
Macs, iPads iPhones, iPods, Apple TV, Apple & 3rd-party software and accessories |
| Parent | Apple Inc. |
| Website | www |
Apple Store is a chain of retail stores owned and operated by Apple Inc., dealing with computers and consumer electronics. The stores sell Macintosh personal computers, software, iPod, iPad, iPhone, Apple Watch, Apple TV, and select third-party accessories. All stores offer a Genius Bar for technical support and repairs, free product workshops for the public, youth programs (workshops, field trips, Apple Camps); some high-profile stores feature a theater for presentations and workshops and a studio for training with Apple products. Under the leadership of Ron Johnson, the former senior Vice President of Retail Operations, the Apple Stores have, according to an article in The New York Times, been responsible for "[turning] the boring computer sales floor into a sleek playroom filled with gadgets". Apple Stores have a standardized appearance with light wood tables and a general minimal design.
With global sales of US$16 billion in merchandise in 2011, Apple leads the United States retail market in terms of sales per unit area. Apple has 490 retail stores in 20 countries and an online store available in 39 countries.
Many stores are located inside shopping malls, but Apple has built several stand-alone "flagship" stores in high-profile locations.
Every store is designed to suit the needs of the location and regulatory authorities. Apple has received numerous architectural awards for its store designs, particularly its midtown Manhattan location on Fifth Avenue, whose glass cube was designed by Bohlin Cywinski Jackson.
Several flagship stores feature glass staircases, which for multi-level stores was originally intended to attract customers to visit the upper floors, and some even feature a glass bridge. The New York Times wrote that these features were part of then-CEO Steve Jobs' extensive attention to detail. The first glass staircase received a design patent in 2002 from the US Patent and Trademark Office with Jobs' name first, followed by several others, while the staircase design itself received a design patent, and the complex glass and hardware system received a separate technical patent. Apple worked with architect Bohlin Cywinski Jackson and engineer Eckersley O'Callaghan Structural Design in designing the staircase.
...
Wikipedia