Private Company | |
Industry | Analytics |
Founded | 2010 |
Headquarters | San Francisco, USA |
Number of employees
|
450+ |
Website | appannie.com |
App Annie is an app market data and insights company headquartered in San Francisco, California. It produces consumer and competitive information on downloads, revenue, ratings, usage (MAU/DAU), search terms, etc. to support decision making for app marketing spend optimization, partnering and investment strategies and product roadmap prioritization.
Timeline below provided in an interview with App Annie's VP of Marketing Oliver Lo, speaking with TechinAsia:
In January 2016, App Annie announced that it raises $63 million in Series E funding.
On July 24, 2014 App Annie filed a trademark infringement lawsuit against its biggest competitor Apptopia Inc., for allegedly marketing its Apptopia Insights product as a "better" alternative to App Annie's services. It was alleged that the Apptopia was misusing the App Annie brand and trademark in its google text ads and landing pages according to the lawsuit.
On August 22, 2014 The lawsuit against Apptopia was voluntarily dismissed by App Annie Inc.