Anchor (housing association)
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| Founded | Oxford, England, 1968 |
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| Type | Housing, care and support for older people |
| Location |
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Area served
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England |
| Product | Retirement housing; properties for rent and sale, retirement villages, care homes, specialist dementia care, respite care |
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Key people
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Pamela Chesters CBE, Chairman Jane Ashcroft CBE, Chief Executive Princess Alexandra, Patron |
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Revenue
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£367.8m |
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Employees
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More than 8,500 |
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Volunteers
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Over 400 in 2013 |
| Slogan | Happy living for the years ahead |
| Website | http://www.anchor.org.uk |
The Anchor Group is England’s largest not-for-profit housing association, providing housing, care and support to people over 55 years old. Registered as a charity, it is one of the largest in the UK, with a turnover of £367.3 million in 2015/16.
Anchor is headquartered in central London, with main offices located in Bradford. It employs more than 8,500 people nationally and has a growing number of volunteers.
Its patron is Princess Alexandra.
Anchor was established in 1968 by Cecil Jackson-Cole, as Help the Aged (Oxford) Housing Association, to provide sheltered housing to older people. By 1972, the organisation had completed its first new-build properties and begun diversifying into both leasehold and rented accommodation.
The organisation became Anchor Housing Association in 1975, and launched its first care homes in 1982.
Anchor's multi award-winning Denham Garden Village – their largest development of retirement properties to date – opened in 2004.
Anchor has since continued to grow its existing services and diversify into new services such as retirement villages and extra-care housing, becoming a thought-leader in caring for individuals with dementia and promoting equality for minority groups, such as LGBT groups.
The organisation rebranded from Anchor Trust to Anchor in 2010, adopting a new logo and refreshed brand image to reflect the range of services on offer.
In 2010 the high salaries of housing association executives drew criticism from the incoming government, in particular that the highest paid executive at a housing association was the chief executive of Anchor, earning £391,000 per year. The Housing Minister, Grant Shapps, said that the pay packages were unacceptable.
In 2012 they opened West Hall a ground-breaking care home in West Byfleet in Surrey. In the same year it won the Best Interior Dementia Design category at the National Dementia Care Awards 2012.
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