Anaheim Sports
| Subsidiary of a public corporation | |
| Industry | Sports |
| Fate | Dissolved |
| Defunct | 2005 |
| Headquarters | Anaheim, CA |
|
Key people
|
Tony Tavares (President) |
| Parent |
Walt Disney Parks and Resorts (The Walt Disney Company) |
| Divisions |
Anaheim Sports, Inc., formerly Disney Sports Enterprises, Inc. (DSE), was a fully owned subsidiary of the Walt Disney Company based in Anaheim, California and created in 1992 as the ownership group for the Mighty Ducks of Anaheim professional hockey team.
Disney Sports Enterprises, Inc. was incorporated in California on December 12, 1986.
Disney purchased a National Hockey League expansion franchise in December 1992 for Anaheim. The team was named Mighty Ducks after a Disney movie, The Mighty Ducks. The movie and the team was due to Disney CEO Michael Eisner interest with hockey which stemmed from his sons playing the game. NHL executives considered it a "coup" and ESPN gave the NHL its best deal to date for TV rights, $600 million for 5 years. As a Disney conglomerate unit, its president reported to Disney vice chairman Sandy Litvack while financial counting as a part of its parks and resorts segment.
In May 1995, DSE agreed to purchase 25% of the California Angels from Gene Autry with an option to purchase the remaining ownership. The company then agreed to a new lease with the city of Anaheim, in which it agreed to add the city's name to the name of the baseball club in return for full management of Anaheim Stadium and an increased share of the stadium's revenues. DSE took operational control of the Angels in May 1996 which was renamed the Anaheim Angels.
In December 1996, Disney Sports Enterprises, Inc. was renamed to Anaheim Sports, Inc. for tax purposes and to align with the teams' names. Anaheim Sports teams were then seen as an additional draw for people to visit Disneyland Resort and a key to a potential regional sports channel, ESPN West.
By 1998, the two teams were losing money and the ESPN West channel never got off the ground, which could have justified keeping the teams. The two teams were put up for sale in 1999. From 1995 to 1998, the Angels lost Anaheim on average $16.6 million while only being competitive in three out of five years. While the Duck was a money maker in the beginning, the team was expected to lose money for its third season. Broadcom had approached Disney about interactive broadcasting rights for the teams which would have allow viewers at home to purchase Anaheim tickets and merchandise via their remote controls. Instead, Disney offered to sell the Broadcom partners, Henry Samueli and Henry Nicholas, the two teams for $450 million.
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Wikipedia