"Amor Prohibido" (English: "Forbidden Love") is the title song of American Tejano singer Selena's fourth studio album of the same name (1994). Released as the lead single by EMI Latin on April 13, 1994, it was written by Selena, her brother and music producer A.B. Quintanilla, and Selena y Los Dinos backup vocalist Pete Astudillo. Selena wanted to record a song about her grandparents–who fell in love despite their different social classes. "Amor Prohibido's lyrical themes have been analyzed by authors, musicologists, and journalists, who found them relevant to issues facing the LGBT community. A popular interpretation compares it to Romeo and Juliet.

The Tejano cumbia dance-pop song was acclaimed by music critics, who cited it as one of the singer's most popular singles. It topped the United States Billboard Hot Latin Songs chart for nine consecutive weeks, her first number-one as a solo artist, and became the most successful US Latin single of 1994. A duet version with Samo was posthumously released in 2012, reaching number eight on the US Latin Pop Songs.

"Amor Prohibido" received the Tejano Music Award for Single of the Year, and was Regional Mexican Song of the Year at the Lo Nuestro and Billboard Latin Music Awards. "Amor Prohibido" was the first Spanish-language song to receive a Broadcast Music Award in the pop field in 1996. Many musicians have covered "Amor Prohibido", including Mexican pop singer Thalía, glam rock band Moderatto, Finnish singer Meiju Suvas, American entertainers Jennifer Lopez and Keke Palmer, and Broadway singer Shoshana Bean.

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